Course catalogue

Leaders of successful sales organizations focus on strategic planning, intentional hiring, and effective coaching. They build a solid and well-defined sales framework that undergirds their sales team’s efforts. They prioritize hiring people who have the right skills, energy, and outlook. And they develop work environments that are highly structured, purposefully challenging, and appropriately supportive. When sales leaders achieve a good balance of these three factors, the sales process is streamlined, organized, and successful. 

• Build a strategic framework   

• Hire qualified salespeople  

• Coach your team members

Consistent business analysis is critical to a company’s short- and long-term success. Because the SWOT framework is such a simple, flexible, and powerful tool, organizations can use it to examine, plan, and implement business decisions and plans that range from incremental to comprehensive. By gathering a range of input from inside and outside the organization, your analysis will provide substantial, relevant, and objective data to guide your decision-making. Whether you’re planning new corporate-wide strategic goals or reviewing departmental processes, a well-executed SWOT analysis will enable you to focus on your strengths, diminish threats, and take advantage of identified business and market opportunities as you move forward.

• Describe SWOT Analysis   

• Conduct a SWOT Analysis   

• Create a SWOT Action Plan

Leaders face conflict situations regularly as they manage team members, departmental issues, and organizational challenges. While there are core principles for solving these problems, they can’t all be solved using one strategy. Personality conflict between co-workers requires one approach, while an interdepartmental conflict requires another. In this lesson, we’ll look at several incidents and discuss how to resolve them. We’ll also suggest other strategies you can employ to address and minimize conflict in your workplace.

• Manage small group conflict   

• Manage large group conflict   

• Identify more strategies, tools, and thoughts on managing conflict

Employees working in an organization bring a level of enthusiasm and energy to the work they do in the organization. They are committed and creative in their approach. This energy is crucial for any organizational success, and it is termed as emotional motivation. The factors influencing this energy level can be either intrinsic or extrinsic. In this lesson, you will learn about both intrinsic motivation and extrinsic motivation and how to leverage them. 

How do you motivate your team to do their best? You give them the tools, trust, and time to make their jobs personal. You provide enough challenge for them to work at facilitating better, but not so hard that they become discouraged. Help them connect with their work and give them a reason to work, which is beyond the paycheck. 

• Explain the challenges of using extrinsic motivation 

• Learn the three methods of intrinsic motivation: autonomy, mastery, and purpose

To better understand today’s digital age, it’s important to look back at the Industrial Revolution. As Steve Jobs said, “You can’t connect the dots looking forward, you can only connect them looking backward.” Just as the steam engine and other machines transformed the 18th-century economy, digital technologies are changing our world economy, business practices, customer expectations, and societal norms—and will continue to do so for the foreseeable future. And while it’s impossible to predict the exact changes that lie ahead, it’s possible to predict who will succeed: agile organizations who are able to quickly take advantage of new opportunities by applying digital technologies.

• Understand the parallels between the industrial revolution and the digital revolution

• Define Digital Transformation

• Understand how digital is changing the operation of businesses, affecting all business sectors, and is making organizations flatter